הוצאת Self Counsel Press


הספרים של הוצאת Self Counsel Press

1.
Pricing a product or service can make or break a small business. It's essential to use a good pricing strategy to ensure the products or services appeal to customers and that the company is profitable - it's not always as simple as "the lowest price wins.""Pricing Strategies for Small Business" cove...

2.
You may know your subject inside and out, but writing a nonfiction book and getting published requires a separate set of skills. Hundreds of thousands of nonfiction manuscripts are penned each year and never get published, despite the lofty dreams of the authors and in many cases, the well-composed ...

3.
Every year, the IRS issues more than 34 million penalty notices to individuals and small businesses. What you may not know is that many of these notices are wrong. If you receive one, you may not have to pay it. You also don't have to hire an expensive tax professional in order to challenge thes...

4.
Geared for the electronic age, the book shows how a freelance designer can run a successful business without leaving her computer. With the tips and step-by-step business plan in this book, anyone with creativity and design skills can run a successful business while doing something they enjoy.This b...

5.

The hardest part of making a successful website isn't "making" it--you can hire someone to do the design and coding. The hardest part is writing great content that will attract readers and keep them coming back.

Do the Web Write is a complete guide to writing (and running) a successful ...


6.
This book demonstrates step-by-step what you can do to sell your home faster and for a better price. Just as you would get dressed up for a job interview, your home needs to be presented in the best possible way to make the sale and get a great price. Do Your Own Home Staging shows you how, using te...

7.
Marketing in the New Media, Second edition, shows business owners and marketing professionals how to combine traditional advertising with Internet and mobile marketing to deliver an effective marketing message anytime, anywhere.Companies today can no longer ignore incorporating elements of new media...

8.
Every year, millions of Americans run into problems in dealing with the Internal Revenue Service. Written by a former IRS attorney, Tax This! An Insider's Guide to Standing Up to the IRS gives taxpayers the edge in dealing with the IRS by showing you how to fight the IRS and win!This new and updated...

9.
- Beat the big-box retailers - Provide outstanding customer service - Use technology to your advantage...

10.
Fully revised and updated, this second edition of a classic text covers everything business owners and entrepreneurs need to know about financial planning."Financial Management 101" covers everything from understanding financial statements to budgeting for advertising, and from measuring business su...

11.
Turn your research skills into a profitable business! If you have a passion for the internet, libraries, and research, you can use your skills to help corporations and small businesses answer questions about industry trends, mergers, developments, markets, and competition.

This book will show you...


12.
This book shows artists and designers how they can start their own successful freelance graphic design business. It costs little to start a graphic design business which makes it an attractive opportunity for anyone with an artistic eye. All it requires is a computer, an Internet connection and desi...

13.
This book shows recent graduates how to find hidden work opportunities, how to sell themselves effectively to employers, how to network, and how to create effective marketing tools beyond the tradition resume or CV.The workplace is going through one of the most significant transitions to occur in th...

14.
You don't have to be a professional public speaker to make an effective speech in public. Using this book as a guide, you can learn the simple, proven techniques for effective speechmaking, whether you are the president of a large corporation or the chairperson of a small club. Most courses on how t...

15.
The marketing needs of a small business are unique and vary considerably from those of corporations. Unlike large corporations, small businesses lack the extensive resources of money, time and personnel. This book is designed as a practical, step-by-step guide for the small-business person. It will ...



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