Since the beginning of time, societies have measured men by their ability to complete feats of strength, their willingness to face dangerous tasks, and their accumulated wealth. Today men continue to be judged by their jobs, bank accounts, cars, homes, and outward appearances. Powerful role models, however, are not defined by material gain and physical perfection but by the way they face and live through their life experiences. Genuine Men captures the essence of what it really means to be a man of great character and true strength.

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