1.

Computers, Visualization, and History: How New Technology Will Transform Our Understanding of the Past (History, Humanities, and New Technology) מאת David J. Staley For hundreds of years historians have used prose and narrative to convey history. This is about to change, thanks to new technology, digital scholarship, and computerized "visualization." Text itself has inherent limitations: The very use of words - their meaning and the connections among them - sha...

2.

Satisfaction: A Behavioral Perspective on the Consumer מאת Richard Oliver Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and the contents are applicable to all consuma...

3.

Making a Difference: Progressive Values in Public Administration מאת Richard C. Box This inspirational work encourages Public Administration professionals to participate in progressive social change by advocating progressive values to counter the regressive values currently dominant in American society. The book begins with an analysis of regressive and progressive societal values,...

4.

Children of the Paper Crane the Story of Sadako Sasaki and Her Struggle With the A-Bomb Disease מאת Masamoto Nasu

5.

The Making of Modern Economics: The Lives and Ideas of the Great Thinkers, 2nd Edition מאת Mark Skousen Selected by CHOICE as An Outstanding Academic Title for 2009...

6.

An Introduction to Financial Markets and Institutions מאת Maureen Burton Completely revised and updated to include the ongoing financial crisis and the Obama administration's programs to combat it, this is the best available introductory textbook for an undergraduate course on Financial Markets and Institutions. It provides balanced coverage of theories, policies, and in...

7.

The Hessian (North Castle Books) מאת Howard Fast Telling the story of the capture, trial, and execution of a Hessian drummer boy by Americans during the Revolution. This novel provides an opportunity to explore the difficult moral positions of war, along with the complications of the Quaker family who hid and sheltered the boy....

8.

Advertising Management מאת Donald W. Jugenheimer This comprehensive book is designed to serve as a primary text for the Advertising Management course that follows the more general Principles of Advertising course. It can stand alone, or, for instructors who prefer a case-based approach, it can be adopted together with "Cases in Advertising Managem...

9.

Entrepreneurial Financial Management: An Applied Approach מאת Jefferey R. Cornwall This practical text presents an applied, realistic view of entrepreneurial finance for today's changing business environment. It provides an integrated set of concepts and applications, drawing from entrepreneurship, finance, and accounting, that will prepare aspiring entrepreneurs for the world the...

10.

Sustainable Development for Public Administration מאת Deniz Zeynep Leuenberger This groundbreaking text focuses on the application of sustainability and sustainable development theories to public administration practice. It's designed to guide planning, resource management, and outcomes measurement for future and current non-profit and public managers. The book introduces sust...

11.

Reference Guide to Christian Missionary Societies in China: From the Sixteenth to the Twentieth Century (East Gate Books) מאת R. G. Tiedemann This comprehensive guide will facilitate scholarly research concerning the history of Christianity in China as well as the wider Sino-Western cultural encounter. It will assist scholars in their search for material on the anthropological, educational, medical, scientific, social, political, and reli...

12.

The Economics of American Agriculture: Evolution and Global Development מאת Steven C. Blank This book answers the questions: what is happening to American agriculture, and why? Steven C. Blank uses portfolio theory to analyze both macro- and microeconomic data that paints a clear picture of the trends in agriculture, and explains why these trends are consistent with market evolution and gl...

13.

The bridge builder's story Howard Fast

The bridge builder's story מאת Howard Fast

14.

Handbook of Urban Services: A Basic Guide for Local Government מאת Charles K. Coe City and county governments provide a wide array of highly technical urban services. Gaining a rudimentary understanding of them can be a daunting challenge for students as well as new and inexperienced public servants. "Handbook of Urban Services" is designed to help meet this challenge.In language...

15.

Approaches To Media Literacy: A Handbook מאת Art Silverblatt Completely updated, with current examples and new coverage of digital media, this popular handbook provides a range of qualitative approaches that enable students to effectively decipher information conveyed through the channels of mass communication - photography, film, radio, television, and inter...

16.

Crisis Communication: Theory and Practice מאת Alan Zaremba Crises happen, and when they do organizations must be prepared to communicate effectively with their internal and external stakeholders, and with the public. Today, crisis communication has evolved from a public relations paradigm of reactive image control to an examination of both internal and exte...

17.

Africa and the Africans in the Nineteenth Century: A Turbulent History מאת Catherine Coquery-Vidrovitch Most histories seek to understand modern Africa as a troubled outcome of nineteenth century European colonialism, but that is only a small part of the story. In this celebrated book, beautifully translated from the French edition, the history of Africa in the nineteenth century unfolds from the pers...

18.

Panorama of a Presidency: How George W. Bush Acquired and Spent His Political Capital מאת Steven E. Schier As the controversial presidency of George W. Bush draws to a close, this work provides the first dispassionate, even-handed assessment of Bush's years in office. Widely respected scholar and author Steven E. Schier goes beyond the perspective of contemporary political commentary, and draws on wide-r...

19.

Kashmir in the Shadow of War: Regional Rivalries in a Nuclear Age מאת Robert G. Wirsing This work studies the Indian-Pakistani conflict over Kashmir as this long-standing confrontation between regional rivals became inflamed. It focuses on the period from the effective nuclearization of the dispute in 1998 to the introduction of US troops into the region in connection with the war in A...

20.

Georgia Diary: A Chronicle of War and Political Chaos in the Post-Soviet Caucasus מאת Thomas Goltz The author of the acclaimed "Azerbaijan Diary and Chechnya Diary" now recounts his experiences in the strife-ridden Republic of Georgia. Soon after the collapse of the Soviet Union, the Republic of Georgia fell prey to a series of power struggles, rampant crime and corruption, secessionist wars, and...

21.

Visual Identity: Promoting and Protecting the Public Face of an Organization מאת Susan Westcott Alessandri Brands, companies, and organizations, much like people, have personalities, and most of what we know and think about their personalities comes through visual identity. A visual identity is the strategically planned and purposeful presentation of the brand or organization in order to gain a positive ...

22.

Georgia Diary: A Chronicle of War And Political Chaos in the Post-soviet Caucasus מאת Thomas Goltz The author of the acclaimed "Azerbaijan Diary and Chechnya Diary" now recounts his experiences in the strife-ridden Republic of Georgia. Soon after the collapse of the Soviet Union, the Republic of Georgia fell prey to a series of power struggles, rampant crime and corruption, secessionist wars, and...

23.

Macroeconomics in Context מאת Neva Goodwin Designed for a single-semester undergraduate course, this introductory economics textbook updates traditional macroeconomics to encompass twenty-first century concerns. In contrast to standard texts, the book starts with the question of human well-being, and then examines how economic activities can...

24.

Building Customer-Brand Relationships מאת Don E. Schultz Almost every advertising, promotion, or marketing communications textbook is based on an inside-out approach, focusing on what the marketer wants to communicate to customers and prospects. This text takes a different view - that the marketer and the customer build the ongoing brand value together. R...

25.

Modernization and Revolution in China: From the Opium Wars to the Olympics (East Gate Books) מאת June Grasso Extensively revised and updated, this popular text conveys the drama of China's struggle to modernize against the backdrop of a proud and difficult history. Spanning the years from China's humiliating defeat in the Opium Wars to its triumphant hosting of the 2008 summer Olympics, the authors narrate...

26.

Public Administration and Scoiety: Critical Issues in American Governance מאת Richard C. Box This work gives readers an understanding of how the societal context of public administration is crucial to the success of the practitioner. It covers the key issues of past and present for public service professionals in a democratic society....

27.

Forensic Evidence Brian Innes

Forensic Evidence מאת Brian Innes

28.

Health Care in America: Separate and Unequal מאת Kant Patel The American health care system is a unique mix of public and private programs that critics argue has produced a two-tier system - one for the rich and the other for the poor - that delivers dramatically unequal care and leaves millions of Americans seriously under insured or with no coverage at all...

29.

Icons of American Popular Culture: From P.T. Barnum to Jennifer Lopez מאת Robert C. Cottrell Accounts of political debates, economic developments, and military conflicts are all staples of our history, but there is much more to the American story. This appealing book fills in another dimension by tracing the evolution of American popular culture over the past two centuries. In ten chapters,...

30.

Basics of International Business מאת James P. Neelankavil The field of international business is dynamic, complex, and challenging, vulnerable to fast-breaking events such as economic shifts, political turmoil, and natural disasters. This concise and affordable textbook will help future international business executives acquire the skills to function effec...

31.

Modernization and Revolution in China: From the Opium Wars to the Olympics מאת June Grasso Extensively revised and updated, this popular text conveys the drama of China's struggle to modernize against the backdrop of a proud and difficult history. Spanning the years from China's humiliating defeat in the Opium Wars to its triumphant hosting of the 2008 summer Olympics, the authors narrate...

32.

The Economics of Inequality, Discrimination, Poverty and Mobility מאת Robert S. Rycroft Thoroughly classroom tested, this introductory-level text surveys what economists have to say about inequality (or income and wealth distribution), poverty, mobility - both intragenerational (within careers), and intergenerational (between generations) - and discrimination (on the basis of race, eth...

33.

Catalytic Conversations: Organizational Communication and Innovation מאת Ann C. Baker In today's increasingly globalized world, it is essential that people of diverse ethnicities and socio-economic backgrounds learn to work together and communicate effectively. This book offers a breakthrough approach to recognizing that differences among people are resources for organizations to tap...