הוצאת Morgan Kaufmann
הספרים של הוצאת Morgan Kaufmann
| 1. |
Anyone can master the fundamentals of game design - no technological expertise is necessary. The Art of Game Design: A Book of Lenses shows that the same basic principles of psychology that work for board games, card games and athletic games also are the keys to making top-quality videogames....
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| 2. |
Network Security: Know It All explains the basics, describes the protocols, and discusses advanced topics, by the best and brightest experts in the field of network security.Assembled from the works of leading researchers and practitioners, this best-of-the-best collection of chapters on network sec...
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Data Modeling Essentials, Third Edition provides expert tutelage for data modelers, business analysts and systems designers at all levels. Beginning with the basics, this book provides a thorough grounding in theory before guiding the reader through the various stages of applied data modeling...
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TCP/IP Sockets in C, Second Edition: Practical Guide for Programmers (The Morgan Kaufmann Practical Guides Series)
מאת Michael J. Donahoo
The Internet allows computers thousands of miles apart to exchange information through programs such as Web browsers, and nearly all of these programs gain access to network communication services through the sockets programming interface. TCP/IP Sockets in C: Practical Guide for Programmers ...
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Data Mining: Practical Machine Learning Tools and Techniques, Second Edition (Morgan Kaufmann Series in Data Management Systems)
מאת Ian H. Witten
As with any burgeoning technology that enjoys commercial attention, the use of data mining is surrounded by a great deal of hype. Exaggerated reports tell of secrets that can be uncovered by setting algorithms loose on oceans of data. But there is no magic in machine learning, no hidden power, no al...
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GUI Bloopers 2.0, Second Edition: Common User Interface Design Don'ts and Dos (Interactive Technologies)
מאת Jeff Johnson
Is your application or Web site ready for prime time? A major revision of a classic reference, GUI Bloopers 2.0 looks at user interface design bloopers from commercial software, Web sites, Web applications, and information appliances, explaining how intelligent, well-intentioned professionals make t...
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Virtual Reality has turned the corner from being a mere laboratory novelty to become a valuable tool with practical applications in many fields. From best-selling VR guru Bill Sherman comes Developing Virtual Reality Applications - a comprehensive compendium that examines over 50 unique and f...
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Letting Go of the Words: Writing Web Content that Works (Interactive Technologies)
מאת Janice (Ginny) Redish
"Redish has done her homework and created a thorough overview of the issues in writing for the Web. Ironically, I must recommend that you read her every word so that you can find out why your customers won't read very many words on your website -- and what to do about it."-- Jakob Nielsen, Principal...
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Foundations of Analog and Digital Electronic Circuits (The Morgan Kaufmann Series in Computer Architecture and Design)
מאת Anant Agarwal
Unlike books currently on the market, this book attempts to satisfy two goals: combine circuits and electronics into a single, unified treatment, and establish a strong connection with the contemporary world of digital systems. It will introduce a new way of looking not only at the treatment of cir...
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Quickly emerging from the fast-paced growth of mobile communications and wireless technologies, pervasive games take gaming away from the computer screen and back to the three-dimensional world. Now games can be designed to be played in public spaces like shopping malls, conferences, museums and oth...
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The Art and Science of Digital Compositing, Second Edition: Techniques for Visual Effects, Animation and Motion Graphics (The Morgan Kaufmann Series in Computer Graphics)
מאת Ron Brinkmann
*The classic reference, with over 25,000 copies in print, has been massively expanded and thoroughly updated to include state-of-the-art methods and 400+ all-new full color images!At ILM, compositing is one of the most important tools we use. If you want to learn more, this excellent 2nd-edition is ...
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Creating robust artificial intelligence is one of the greatest challenges for game developers, yet the commercial success of a game is often dependent upon the quality of the AI. In this book, Ian Millington brings extensive professional experience to the problem of improving the quality of AI in ga...
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Complete Maya Programming: An Extensive Guide to MEL and C++ API (The Morgan Kaufmann Series in Computer Graphics)
מאת David Gould
Learning Maya, the world's leading 3D animation and effects package, is a challenge, especially for those who want to master Maya's versatile programming features in addition to its built-in tools. Finally, here is a practical, step-by-step guide that shows how to use Maya to its fullest potential, ...
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A Practical Guide to SysML (Revised Printing): The Systems Modeling Language (The MK/OMG Press)
מאת Sanford Friedenthal
Systems engineers and architects must understand how all the parts of a system work together to satisfy its requirements. SysML is a general purpose graphical modeling language used to specify, analyze, and design systems that may include hardware, software, and personnel. It allows engineers to de...
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The Illustrated Network: How TCP/IP Works in a Modern Network (The Morgan Kaufmann Seris in Metworking)
מאת Walter Goralski
In 1994, W. Richard Stevens and Addison-Wesley published a networking classic: TCP/IP Illustrated. The model for that book was a brilliant, unfettered approach to networking concepts that has proven itself over time to be popular with readers of beginning to intermediate networking knowledge. The Il...
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Joe Celko's SQL for Smarties: Advanced SQL Programming Third Edition (The Morgan Kaufmann Series in Data Management Systems)
מאת Joe Celko
SQL for Smarties was hailed as the first book devoted explicitly to the advanced techniques needed to transform an experienced SQL programmer into an expert. Now, 10 years later and in the third edition, this classic still reigns supreme as the book written by an SQL master that teaches futur...
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Peer-to-Peer (P2P) networks enable users to directly share digital content (such as audio, video, and text files) as well as real-time data (such as telephony traffic) with other users without depending on a central server. Although originally popularized by unlicensed online music services such as ...
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Data Mining: Concepts and Techniques, Second Edition (The Morgan Kaufmann Series in Data Management Systems)
מאת Jiawei Han
Our ability to generate and collect data has been increasing rapidly. Not only are all of our business, scientific, and government transactions now computerized, but the widespread use of digital cameras, publication tools, and bar codes also generate data. On the collection side, scanned text and i...
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Game Design Workshop, Second Edition: A Playcentric Approach to Creating Innovative Games (Gama Network Series)
מאת Tracy Fullerton
Master the craft of game design so you can create that elusive combination of challenge, competition, and interaction that players seek. This design workshop begins with an examination of the fundamental elements of game design; then puts you to work in prototyping, playtesting and redesigning your ...
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| 20. |
SOA and Web Services Interface Design: Principles, Techniques, and Standards (The MK/OMG Press)
מאת James Bean
With the introduction of increasingly complex Web services over the last decade, there has been an explosion of interest in service-oriented architecture (SOA), a structural style whose goal is to achieve a coupling of interacting services - functionalities such as filling out an online application ...
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| 21. |
Written by the author of the best-selling HyperText & HyperMedia, this book is an excellent guide to the methods of usability engineering. The book provides the tools needed to avoid usability surprises and improve product quality. Step-by-step information on which method to use at various st...
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3D Game Engine Design, Second Edition: A Practical Approach to Real-Time Computer Graphics (The Morgan Kaufmann Series in Interactive 3D Technology)
מאת David H. Eberly
A major revision of the international bestseller on game programming!Graphics hardware has evolved enormously in the last decade. Hardware can now be directly controlled through techniques such as shader programming, which requires an entirely new thought process of a programmer. 3D Game Engi...
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Paper Prototyping: The Fast and Easy Way to Design and Refine User Interfaces (Interactive Technologies)
מאת Carolyn Snyder
Do you spend a lot of time during the design process wondering what users really need? Do you hate those endless meetings where you argue how the interface should work? Have you ever developed something that later had to be completely redesigned? Paper Prototyping can help. Written by a usability en...
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Business Modeling: A Practical Guide to Realizing Business Value (The MK/OMG Press)
מאת David M. Bridgeland
As business modeling becomes mainstream, every year more and more companies and government agencies are creating models of their businesses. But creating good business models is not a simple endeavor. Business modeling requires new skills. Written by two business modeling experts, this book shows yo...
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Managing Gigabytes: Compressing and Indexing Documents and Images, Second Edition (The Morgan Kaufmann Series in Multimedia Information and Systems)
מאת Ian H. Witten In this fully updated second edition of the highly acclaimed Managing Gigabytes, authors Witten, Moffat, and Bell continue to provide unparalleled coverage of state-of-the-art techniques for compressing and indexing data. Whatever your field, if you work with large quantities of informatio... |
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Curves and Surfaces for CAGD, Fifth Edition: A Practical Guide (The Morgan Kaufmann Series in Computer Graphics)
מאת Gerald Farin This fifth edition has been fully updated to cover the many advances made in CAGD and curve and surface theory since 1997, when the fourth edition appeared. Material has been restructured into theory and applications chapters. The theory material has been streamlined using the blossoming approach... |
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Much as we hate to admit it, most prototyping practice lacks a sophisticated understanding of the broad concepts of prototyping-and its strategic position within the development process. Often we overwhelm with a high fidelity prototype that designs us into a corner. Or, we can underwhelm with a pro...
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High Dynamic Range Imaging: Acquisition, Display, and Image-Based Lighting (The Morgan Kaufmann Series in Computer Graphics)
מאת Erik Reinhard
High dynamic range imaging produces images with a much greater range of light and color than conventional imaging. The effect is stunning, as great as the difference between black-and-white and color television. High Dynamic Range Imaging is the first book to describe this exciting new field ...
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Executing Data Quality Projects: Ten Steps to Quality Data and Trusted Information (TM)
מאת Danette McGilvray
Data quality problems cost businesses billions of dollars each year in unnecessary printing, postage, and staffing costs, in the steady erosion of an organization's credibility among customers and suppliers, and the inability to make sound decisions. Danette McGilvray presents a systematic, proven a...
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Business Process Change, Second Edition: A Guide for Business Managers and BPM and Six Sigma Professionals (The MK/OMG Press)
מאת Paul Harmon
Every company wants to improve the way it does business, to produce goods and services more efficiently, and to increase profits. Nonprofit organizations are also concerned with efficiency, productivity, and with achieving the goals they set for themselves. Every manager understands that achieving t...
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The popular Unified Modeling Language (UML) is both a language and notation developed by the Object Management Group (OMG) used to design and create specifications for software systems. With the recent release of version 2.0 UML, the OMG has started the OMG-Certified UML Professional Program to prov...
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Effective Prototyping with Excel: A practical handbook for developers and designers (Interactive Technologies)
מאת Nevin Berger
Although recognized as a key to the design process, prototyping often falls victim to budget cuts, deadlines, or lack of access to sophisticated tools. This can lead to sloppy and ineffective prototypes or the abandonment of them altogether. Rather than lose this important step, people are turning ...
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Reconfigurable Computing: The Theory and Practice of FPGA-Based Computation (Systems on Silicon)
מאת Scott Hauck
The main characteristic of Reconfigurable Computing is the presence of hardware that can be reconfigured to implement specific functionality more suitable for specially tailored hardware than on a simple uniprocessor. Reconfigurable computing systems join microprocessors and programmable hardware in...
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MEL Scripting for Maya Animators, Second Edition (The Morgan Kaufmann Series in Computer Graphics)
מאת Mark R. Wilkins
Trying to learn Maya programming from the documentation can be daunting whether or not you are a programmer. The first edition of MEL Scripting for Maya Animators earned the reputation as the best introductory book on MEL, Maya's scripting language. Now fully revised and updated, the second e...
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Sketching User Experiences: Getting the Design Right and the Right Design (Interactive Technologies)
מאת Bill Buxton
Bill Buxton and I share a common belief that design leadership together with technical leadership drives innovation. Sketching, prototyping, and design are essential parts of the process we use to create new products. Bill Buxton brings design leadership and creativity to Microsoft. Through his t...
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| 36. |
Forms are everywhere on the web - for registration and communicating, for commerce and government. Good forms make for happier customers, better data, and reduced support costs. Bad forms fill your organization's databases with inaccuracies and duplicates and can cause loss of potential consumers. ...
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| 37. |
Architecture and Patterns for IT Service Management, Resource Planning, and Governance: Making Shoes for the Cobbler's Children
מאת Charles T. Betz
How would you feel if you visited your financial planner's office and saw past-due credit card notices on their desk? Would you trust an auto mechanic whose car backfires and produces black smoke? A dentist with bad teeth? A banker in shabby clothes? An interior designer whose offices are a shambles...
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| 38. |
The control of cameras is as important in games as it is in cinema. How the camera tracks and moves determines our point of view and influences our attitude towards the content. A poorly designed camera system in a game can disrupt a users experience, while a well-designed one can make a good game i...
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| 39. |
User research is global - yet despite its pervasiveness, practitioners are not all well equipped to work globally. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. And what often goes les... |
| 40. |
Deploying QoS for IP Next Generation Networks: The Definitive Guide provides network architects and planners with insight into the various aspects that drive QoS deployment for the various network types. It serves as a single source of reference for businesses that plan to deploy a QoS framew...
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| 41. |
The key to a successful MDM initiative isn't technology or methods, it's people: the stakeholders in the organization and their complex ownership of the data that the initiative will affect.Master Data Management equips you with a deeply practical, business-focused way of thinking about MDM-an under...
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| 42. |
Interaction Designers-whether practicing as Usability Engineers, Visual Interface Designers, or Information Architects-attempt to understand and shape human behavior in order to design products that are at once usable, useful, and desirable. Although the value of design is now recognized as essen... |
| 43. |
On-Chip Communication Architectures: System on Chip Interconnect (Systems on Silicon)
מאת Sudeep Pasricha
Over the past decade, system-on-chip (SoC) designs have evolved to address the ever increasing complexity of applications, fueled by the era of digital convergence. Improvements in process technology have effectively shrunk board-level components so they can be integrated on a single chip. New on-c...
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Learning Processing: A Beginner's Guide to Programming Images, Animation, and Interaction (Morgan Kaufmann Series in Computer Graphics)
מאת Daniel Shiffman
This book teaches you the basic building blocks of programming needed to create cutting-edge graphics applications including interactive art, live video processing, and data visualization.A unique lab-style manual, the book gives graphic and web designers, artists, and illustrators of all stripes a ...
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Joe Celko's Data, Measurements and Standards in SQL (Morgan Kaufmann Series in Data Management Systems)
מאת Joe Celko
Joe Celko has looked deep into the code of SQL programmers and found a consistent and troubling pattern - a frightening lack of consistency between their individual encoding schemes and those of the industries in which they operate. This translates into a series of incompatible databases, each one a...
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Business Intelligence (BI): It's not just a technology. It's not just a methodology. It's a powerful new management approach that - when done right - can deliver knowledge, efficiency, better decisions, and profit to almost any organization that uses it.When BI first came on the scene, it promised a...
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Physical Database Design: the database professional's guide to exploiting indexes, views, storage, and more (The Morgan Kaufmann Series in Data Management Systems)
מאת Sam S. Lightstone
The rapidly increasing volume of information contained in relational databases places a strain on databases, performance, and maintainability: DBAs are under greater pressure than ever to optimize database structure for system performance and administration. Physical Database Design discusses the co...
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| 48. |
The promise of the Semantic Web to provide a universal medium to exchange data information and knowledge has been well publicized. There are many sources too for basic information on the extensions to the WWW that permit content to be expressed in natural language yet used by software agents to eas...
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IT Manager's Handbook: The Business Edition is a MUST-HAVE guide for the advancing technology professional who is looking to move up into a supervisory role, and is ideal for newly-promoted IT managers who needs to quickly understand their positions. It uses IT-related examples to discuss ... |
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Joe Celko's Thinking in Sets: Auxiliary, Temporal, and Virtual Tables in SQL (The Morgan Kaufmann Series in Data Management Systems)
מאת Joe Celko
Perfectly intelligent programmers often struggle when forced to work with SQL. Why? Joe Celko believes the problem lies with their procedural programming mindset, which keeps them from taking full advantage of the power of declarative languages. The result is overly complex and inefficient code, not...
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| 51. |
Ever notice that-in spite of their pervasiveness-designing web applications is still challenging? While their benefits motivate their creation, there are no well-established guidelines for design. This often results in inconsistent behaviors and appearances, even among web applications created by th...
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The third edition of Optical Networks continues to be the authoritative source for information on optical networking technologies and techniques. Componentry and transmission are discussed in detail with emphasis on practical networking issues that affect organizations as they evaluate, deploy, o... |
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This book brings all of the elements of data mining together in a single volume, saving the reader the time and expense of making multiple purchases. It consolidates both introductory and advanced topics, thereby covering the gamut of data mining and machine learning tactics ? from data integration ...
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Embedded Systems and Software Validation (Morgan Kaufmann Series in Systems on Silicon)
מאת Abhik Roychoudhury M.S. and Ph.D. in Computer Science from the State University of New York at Stony Brook Modern embedded systems require high performance, low cost and low power consumption. Such systems typically consist of a heterogeneous collection of processors, specialized memory subsystems, and partially programmable or fixed-function components. This heterogeneity, coupled with issues such as... |
