"From everyday letters, e-mails, and reports to Web site content, proposals, and new media, you'll discover what it takes to make every written word count." --Jerry Allocca, President, CORE Interactive Business writing that packs a punch: Make the most of your message to get what you want! *The truth about supercharging your business writing*The truth about writing directly, clearly, and convincingly*The truth about writing in today's varied business formats Simply the best thinking THE TRUTH AND NOTHING BUT THE TRUTH This book reveals 52 proven, bite-size, easy-to-use business writing techniques that work. Natalie Canavor launched four national magazines for business and professional audiences and directed communications for New York's largest educational agency. Claire Meirowitz, an award-winning author, has served as project manager and copy editor for leading business publications. Natalie and Claire own and run C&M Business Writing Services.