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Product Description Sometimes you get the best results by breaking the rules, but first you have to know what the rules are! In this indispensable photography guide, renowned photographer Harold Davis first walks you through the recommended guidelines for composing great shots with your DSLR camera-and then shows you how to break free, build your own unique style, and compose beautiful images with confidence. - Provides practical composition basics as well as the artistic tips and tricks eagerly sought by digital SLR camera lovers, who are growing in number as DSLR camera sales continue to grow
- Explores the fundamental rules of composition-then how to break those rules to take captivating and unique images
- Informs and inspires you with the author's own gorgeous examples of landscapes, portraits, close-ups, and other photos that illustrate his concepts
- Helps you jump-start your creativity by showing you new ways to see
Go beyond the basics and create a photography style that's all your own with this must-have guide. Amazon Exclusive: Photography Tips and Techniques from Harold Davis 
How to Use Shadows to Enhance Your Composition | 
How to Use LAB Color for Black and White Effects | 
Professional Photography Techniques from Harold Davis | Amazon Exclusive: Interview with Award-Winning Photographer Harold Davis We hear you’ve written some new digital photography titles. What’s the story behind these books? Wiley Publishing is releasing three new books of mine, Creative Close-Ups: Digital Photography Tips & Techniques , Creative Night: Digital Photography Tips & Techniques , and Creative Composition: Digital Photography Tips & Techniques . My idea with these books was to help people become better photographers by presenting the subject of digital photography in a different way. What’s different about your approach? They say that cameras don’t take photos, people do. It’s really true. Someone with a great eye can take masterful photos with an inexpensive camera. Therefore, it is important to know something about photo technique, but the really amazing thing is that we can conceptualize and come up with these bits and bytes that make up a photo—and they can be meaningful to people. I try to help people come up with images that are relevant and meaningful. Cameras and hardware are just tools. What’s with all the photos in these books? Well, everyone likes to look at striking images, so one thing my photos do in these books is get people’s attention. However, the photos play another role as well. Each photo in my book is accompanied by the story of how the photo was made and the technical data related to the photo. That way, if you’re not ready to dive into the text itself, you can learn a lot just by browsing the photos. My feeling is that you truly do learn about photography by looking at photos. It’s much more important to look at images you admire and try and figure out why you like them than it is to read about photography. The photos in these books are baked into the DNA of the teaching strategy. By browsing through the pages, someone can learn a great deal and have an enjoyable visual experience at the same time. What’s the most important thing that readers can get out of your new books? I want to inspire readers to be the most creative and best photographers they can be. If you pick up one of my books, I hope you can make use of the technical content and see how the photos relate to some of your own work. The most important thing, however, is to take the ideas in the book, get out there, and do some really peddle-to-the-metal creative photography. ...
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Product Description Shooting in low light and at night is challenging, but it can result in stunning images, so don't put that digital camera away after the sun goes down! Start capturing eerie and intriguing photographs at all levels of light with this information-packed guide from renowned photographer and author Harold Davis. He provides pages of field-tested techniques to help you find the proper exposures, including the best settings for ISO, aperture, and shutter. Don't miss the intriguing examples of his own work, including cityscapes, landscapes, and more. - Walks readers through the intricacies of night and low light photography
- Explores the fundamental rules of exposure, including creative settings for ISO, aperture, and shutter speeds
- Informs and inspires with the author's own breathtaking examples of night photography, including cityscapes, landscapes, exciting night events, and other photos that illustrate the concepts
Capture the visually exciting world after the sun goes down with this essential guide to night photography. Amazon Exclusive: Photography Tips and Techniques from Harold Davis
How to Use Shadows to Enhance Your Composition |
How to Use LAB Color for Black and White Effects |
Professional Photography Techniques from Harold Davis | Amazon Exclusive: Interview with Award-Winning Photographer Harold Davis We hear you’ve written some new digital photography titles. What’s the story behind these books? Wiley Publishing is releasing three new books of mine, Creative Close-Ups: Digital Photography Tips & Techniques , Creative Night: Digital Photography Tips & Techniques , and Creative Composition: Digital Photography Tips & Techniques . My idea with these books was to help people become better photographers by presenting the subject of digital photography in a different way. What’s different about your approach? They say that cameras don’t take photos, people do. It’s really true. Someone with a great eye can take masterful photos with an inexpensive camera. Therefore, it is important to know something about photo technique, but the really amazing thing is that we can conceptualize and come up with these bits and bytes that make up a photo—and they can be meaningful to people. I try to help people come up with images that are relevant and meaningful. Cameras and hardware are just tools. What’s with all the photos in these books? Well, everyone likes to look at striking images, so one thing my photos do in these books is get people’s attention. However, the photos play another role as well. Each photo in my book is accompanied by the story of how the photo was made and the technical data related to the photo. That way, if you’re not ready to dive into the text itself, you can learn a lot just by browsing the photos. My feeling is that you truly do learn about photography by looking at photos. It’s much more important to look at images you admire and try and figure out why you like them than it is to read about photography. The photos in these books are baked into the DNA of the teaching strategy. By browsing through the pages, someone can learn a great deal and have an enjoyable visual experience at the same time. What’s the most important thing that readers can get out of your new books? I want to inspire readers to be the most creative and best photographers they can be. If you pick up one of my books, I hope you can make use of the technical content and see how the photos relate to some of your own work. The most important thing, however, is to take the ideas in the book, get out there, and do some really peddle-to-the-metal creative photography. ...
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You may be passionate about photography, and own a digital SLR with perhaps more advanced equipment as well. But do the photographs you take with this powerful equipment come out as well as you'd like?
With this fascinating and beautifully illustrated book, you learn how to apply the techniques and principles of classic photography so you can make great images with today's digital equipment. Harold Davis, author and renowned fine art photographer, puts the focus in Practical Artistry on light and exposure, two crucial concepts you need to understand and master if you are to truly capture the images you see.
Davis presents a generous number of his own images in each chapter, complete with technical information and an explanation of what he was trying to achieve. These striking photographs not only illustrate the lesson at hand, but also serve as inspiration for your own efforts. Browsing the photographs alone will tell you a lot.
Topics covered in this book include: - Camera, lenses, and equipment
- Understanding exposure and measuring light
- Relationship of aperture to shutter speed and ISO
- Working with depth of field
- Natural lighting, studio lighting, and the use of flash
- Light and color temperature
- Working with white balance
- Photographing at dawn or dusk
- Photography at night
- Capturing motion
- Telling a story with your image
- Capturing people, places, and things
- Setting up a digital workflow
- RAW processing and double RAW processing
- Adjusting exposure and reducing noise
- Black & white photography
- And much more
Concise and to the point, Practical Artistry clearly demonstrates that photography, essentially, is writing with light, and that the type of images you produce depend on the many choices you have for using that skill. Harold Davis gives you an array of choices in full living color. ...
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The Photoshop Darkroom offers limitless possibilities for photographers looking for jaw-dropping results, using powerful and innovative creative post-processing techniques. If you want folks to ask "How did you do that?" then this is the book for you! The images in The Photoshop Darkroom will inspire you and help you unleash your creative potential. You'll learn to view your own digital photography with new eyes. Step-by-step directions show you real-world examples of how to achieve the results you want from your photography and post-processing. *Learn how to work with RAW image files *Understand the Photoshop darkroom workflow *Multi-process RAW files *Extend the dynamic range of your photographs *Create High Dynamic Range (HDR) images by hand *Create stunning black and white imagery with Photoshop *Use layers and masking for compositing *Create striking color effects using LAB color ...
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With this book, you'll learn how to take full advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of large and small businesses. This new edition provides a substantially updated guide to advertising on the Web, including how it works in general, and how Google's advertising programs in particular help you make money.
You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. Google Advertising Tools focuses on best practices, with several case studies that demonstrate which approaches work well, which don't, and why. Google's ad programs can help any business with a web presence, and this guide explains precisely how to use them.
- Learn how to create effective campaign plans for your website
- Understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM)
- Drive traffic to your website and make money as an advertising host
- Add AdSense code and Google search to your site
- Learn how content, search, and referral ads perform
- Create and edit AdWord campaigns
- Monitor AdWords activity and improve your campaign's performance
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